I recently interviewed for a position that I was extremely interested in. It checked all the boxes in what I'm looking for in my next role. Challenging. New. Remote.
The first call was a standard interview with a recruiter, which went really well. She was very excited to pass on my information to the hiring manager and set up the next step.
Two days later, I had a wonderful conversation with the hiring manager about the position, my experience and what they are looking for in this role. I felt like I answered all of his questions well and related my experience directly into the job description and information that the recruiter had given me – until the last question.
“What makes you unique?”
With all the hours of preparation I had done for this interview and all the possible questions I thought of and answers that I prepared, I was not ready for this simple question.
What makes me unique?
I stammered my way through an answer, complimented him on such a great question and thanked him for the opportunity. We ended the call and I was excited about the possibilities but that question bothered me. I didn't feel like I had articulated my answer well enough or drove my point home the way I wanted to. The way I deserved to.
I didn't get the job, but this question is still haunting me.
Is being a creative, collaborative marketing manager unique? No.
Is being a dedicated, loyal hard worker unique? No.
Is having a good attitude unique? No.
Does being resilient make me unique? No.
Is being a wife, mother and friend unique? No
Does my over 15 years of diverse experience make me unique? No
But it's the sum of all these parts that make me unique. Not only that, they make me an asset to any company that hires me either as a consultant, employee or brand ambassador.
That's what my answer should have been and it is also what that company missed out on.
Alice Faggi is an ASU Alumna and Lead Marketing Strategist at Elevator Agency.